Month: August 2019

Why Contact Centers Need to Integrate Social Media With Their Call Center Software for Seamless Customer Experience

Contact Centers need to integrate social media

It is impossible to deny the role social media plays in today’s business scenario. Although still considered as mainly a B2C marketing and communication channel, social media can also be effectively used to build business strategy and a unique customer service tool if appropriately used. There have been studies that show many customers prefer social […]

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